Reach 3,000 Family Medicine Healthcare Providers with Wisconsin Academy Of Family Physicians

Members include licensed family physicians, resident doctors, and medical students training in family medicine—often practicing in outpatient office-based settings or rural clinics and employed by private practices, community health centers, hospital-affiliated groups or health systems. The Wisconsin Academy of Family Physicians (WAFP) is the statewide professional association representing approximately 2,800–3,000 family medicine physicians, residents, and medical students in Wisconsin, advancing excellence in primary care since its founding in 1948 as the state chapter of the American Academy of Family Physicians. WAFP advocates for quality patient care, policy influence, education, and networking, making its engaged physician community a valuable, specialty‑aligned audience for targeted healthcare advertising and sponsorship opportunities.