Reach 740 Independent Property and Casualty Insurance Agencies with Professional Insurance Agents Western Alliance

Members include independent insurance‐agency owners, licensed producers/brokers, and agency support staff representing more than 4,200 insurance agents and agency employees across Alaska, Washington, Oregon, Idaho, Montana, Nevada, California, Arizona, and New Mexico. These professionals typically work in locally owned independent insurance agencies and hold roles spanning sales, client service, underwriting support, and agency operations. Professional Insurance Agents Western Alliance (PIA Western Alliance) is a regional association representing independent insurance agencies across 10 western U.S. states — Alaska, Arizona, California, Hawaii, Idaho, Montana, Nevada, New Mexico, Oregon and Washington. Established as a regional affiliate of the national Professional Insurance Agents (PIA) network, it provides member agencies with access to agency‑management tools, revenue programs, continuing education, legislative advocacy, and networking opportunities. For media buyers, this means PIA Western Alliance offers a tightly defined, professional audience of insurance‑agency owners and decision‑makers — a group with clear agency budgets, high involvement in insurance products, and likely interest in vendor, technology, or marketing solutions targeted at independent insurance operations.